GFH Financial Group, a regionally renowned financial institution, has introduced OUTLIVE, an innovative real estate venture rooted in health and well-being, targeting the MENA region and Europe. OUTLIVE aims to create masterplan communities and environments where personal health and social connections thrive, blending individual well-being with community life.
Leveraging GFH's extensive investment experience, OUTLIVE seeks to establish cross-border opportunities and strategic partnerships worldwide. Building on GFH's expertise in alternative investments, private equity, and real estate, OUTLIVE identifies and develops targeted investment opportunities through its established global network.
Hisham Al Rayes, Group CEO of GFH and Chairman of OUTLIVE, highlighted that the initiative reflects the group's values and aligns with its broader strategy. “OUTLIVE represents our vision to create meaningful and enduring communities where wellness and sustainability go hand in hand,” he said. “This venture reflects our commitment to our investors by creating unique and new products, diversifying our real estate offering, and elevating the quality of our assets globally.”
Walid El Hindi, Board Member and Managing Director of OUTLIVE, emphasized the impact of the initiative, noting that it is an opportunity to create people-centric communities that foster connections and a profound sense of belonging. He stated, “While sustainability in real estate centers on creating buildings that care for the planet, wellness real estate focuses on crafting places that care for the people.”
The venture addresses six key wellness dimensions: social connection, environmental stewardship, physical health, emotional awareness, mental engagement, and spiritual wellness. These dimensions combine to create a holistic approach to human well-being.
In addition, OUTLIVE is bringing senior living to the region by developing supportive environments specifically designed for older adults. These premium communities will offer personalized services and foster social connections, promoting a dignified and fulfilling lifestyle.
As OUTLIVE prepares to unveil its ambitious projects, it aims to highlight transformative developments across the MENA region and Europe. The venture promises to create innovative communities that prioritize the health, happiness, and wellness of their residents, setting a new standard in real estate development.
