Thaís Giraldelli: The Multi-Million Dollar Eyelash Extension Market Leader



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There are industry leaders, and then there are game-changers—visionaries who don’t just follow trends but create them. Thaís Giraldelli belongs to the latter. A strategist, entrepreneur, and global powerhouse in the beauty sector, she has taken an industry often associated with aesthetics and turned it into an economic force, empowering thousands in the process. From pioneering Brazil’s first beauty coworking space to influencing global markets, she has redefined what it means to be a leader in beauty.

Thaís Giraldelli’s impact extends far beyond the salon chair. She is a consultant to major industry players, a sought-after speaker at Harvard University, and a Forbes-recognized businesswoman whose name has become synonymous with innovation. Her work spans international beauty hubs, from China and Dubai to Italy, the United States, and her home country, Brazil. Few understand the business of beauty like she does, and even fewer have managed to turn it into a movement that changes lives.

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The numbers tell the story. Over the past decade, Thaís Giraldelli has trained, accelerated, and developed more than 30,000 women, generating an economic impact of over R$75 million. But what sets her apart isn’t just the scale—it’s the mission behind it. She doesn’t just create businesses; she creates opportunities. Through her organization, she has transformed the lash industry into a vehicle for financial independence, allowing women to transition from employees to entrepreneurs, with some earning as much as R$5,000 per day.

Her leadership extends to policy-making and institutional influence. As a Judicial Expert in the beauty sector, Thaís Giraldelli ensures excellence and safety across the industry. She also serves as a State Councilor for São Paulo at the CNPB (National Council of Beauty Professionals), where she plays a critical role in shaping public policies that protect and elevate professionals in the field. Her work curating major beauty awards at the City Council, ALESP, and the Federal Senate further cements her reputation as a leading force in the industry’s professionalization.

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But her ambitions don’t stop at borders. Thaís Giraldelli is actively shaping the future of the Middle Eastern beauty market, bringing cutting-edge innovations to Beauty World Middle East in collaboration with the Chinese industry. Her ability to spot and develop emerging trends before they hit the mainstream gives her an unmatched edge in the global beauty business.

The beauty industry is no longer just about aesthetics—it’s a booming economy. According to Sebrae, Brazil’s beauty sector generated over R$50 billion in 2022, and eyelash extensions are at the forefront of this exponential growth. Thaís Giraldelli has positioned herself at the epicenter of this movement, not only capitalizing on the market’s potential but also ensuring that women—often the backbone of the industry—are the ones reaping its benefits.

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Thaís Giraldelli isn’t just building a brand; she’s building a legacy. She’s redefining success in an industry that has long been underestimated, proving that beauty isn’t just about looking good—it’s about creating opportunities, fostering financial independence, and driving a global economic shift. In an era where the business of beauty is more lucrative than ever, she isn’t just leading—she’s revolutionizing.

Author
Forbes Arabia Staff | Contributor

Forbes Arabia Staff, a key player in the esteemed Forbes team, excels in delivering high-quality, insightful journalism. With a keen grasp of the fashion industry and a flair for compelling stories, they offer readers a fresh perspective on the global fashion scene.



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